THE ARTIST
Intersecting, touching,
and flowing moments of everyday life
—Ri,ieul captures their coexistence.
Intersecting, touching,
and flowing moments of everyday life
—Ri,ieul captures their coexistence.
교차하고 맞닿으며 이어지는 일상
_ㄹ,이을은 그 속의 공존을 담아냅니다.
INSPIRED BY
Harmony in Diversity
RI, IEUL is an artist brand rooted in the value of coexistence,
reinterpreting everyday life through an artistic lens.
We observe the intersecting moments of daily life and translate the currents of coexistence
— its relationships and emotions—into an artistic language of patterns and intersecting colors.
Through the artist’s gaze on the flowing scenes of life,
we reveal new forms of beauty and harmony that emerge when different beings exist together.
RI,IEUL은 ‘공존’이라는 가치를 중심으로 일상을 예술적 시선으로 재해석하는 아티스트 브랜드입니다.
일상 속에서 교차하는 순간들을 관찰하며,
그 안에 흐르는 관계와 감정의 기류를 ‘패턴’과 ‘교차되는 컬러’라는 시각적 언어로 풀어냅니다.
함께 흐르는 삶의 장면들을 작가의 시선으로 바라보며,
각기 다른 개체들이 함께 존재할 때 드러나는 새로운 아름다움과 조화를 그립니다.
(daily) motif
intersecting colors
pattern
RI, IEUL is an artist brand
rooted in the value of coexistence,
reinterpreting everyday life through an artistic lens.
We observe the intersecting moments of daily life
and translate the currents of coexistence
— its relationships and emotions—
into an artistic language of patterns and intersecting colors.
Through the artist’s gaze on the flowing scenes of life,
we reveal new forms of beauty and harmony that emerge
when different beings exist together.
RI, IEUL is an artist brand
rooted in the value of coexistence,
reinterpreting everyday life through an artistic lens.
We observe the intersecting moments of daily life
and translate the currents of coexistence
— its relationships and emotions—
into an artistic language of patterns and intersecting colors.
Through the artist’s gaze on the flowing scenes of life,
we reveal new forms of beauty and harmony that emerge
when different beings exist together.
RI,IEUL은 ‘공존’이라는 가치를 중심으로
일상을 예술적 시선으로 재해석하는 아티스트 브랜드입니다.
일상 속에서 교차하는 순간들을 관찰하며,
그 안에 흐르는 관계와 감정의 기류를
‘패턴’과 ‘교차되는 컬러’라는 시각적 언어로 풀어냅니다.
함께 흐르는 삶의 장면들을 작가의 시선으로 바라보며,
각기 다른 개체들이 함께 존재할 때 드러나는 새로운 아름다움과
조화를 그립니다.
A QUIET BEGINNING
Our Story
RI, IEUL is an artist brand inspired by the value of coexistence,
reinterpreting everyday life from an artistic perspective.
We observe the intersecting moments of everyday life and visualize the currents of coexistence,
with their relationships and emotions, through the artistic language of lines and intersecting colors.
Through the artist’s perspective on the flowing scenes of life,
we depict the new beauty and harmony that emerge when different beings exist together.
RI,IEUL은 ‘공존’을 핵심 가치로 삼아 예술적 관점에서 일상을 탐구하고 표현하는 아티스트 브랜드입니다.
사람들의 일상 속에서 교차하는 다채로운 순간들을 관찰하고,
그 안에서 이어지는 관계와 감정의 기류를 ‘각각의 선’과 ‘교차되는 컬러’라는 작업의 언어로 담아냅니다.
함께 흐르는 삶의 장면들을 작가의 시선으로 바라보며,
각기 다른 개체들이 함께 존재할 때 드러나는 새로운 아름다움과 조화를 그립니다.
(own) color
flow together, grow together
Ri,ieul
RI,IEUL begins and continues with the many stories
found in everyday life.
Moments, emotions, and scenes we encounter are reinterpreted through the artist’s perspective
and expressed through a range of colors, each carrying its own mood.
Rather than offering answers, Ri,ieul invites people
to naturally reflect on their own stories
and discover their own color.
The work extends into lifestyle goods,
staying close to daily life and becoming part of each person’s rhythm
and way of living.
Over time, those who are finding their own colors begin to gather,
quietly connected despite their differences.
Ri,ieul moves forward with the value of coexistence —
sharing experiences, empathy, and growth.
A QUIET BEGINNING
Our Story
RI,IEUL begins and continues with the many stories found in everyday life.
Through the artist’s perspective, moments, emotions, and scenes we encounter are reinterpreted,
expressed through a range of colors that carry distinct moods.
Rather than offering answers, Ri,ieul invites people to reflect on their own stories
and discover their own colors, in a way that feels natural and personal.
The work extends into lifestyle goods,
staying close to daily life and becoming part of each individual’s rhythm and the way they shape their everyday living.
Over time, those who are finding their own colors begin to gather — different hues coming together in quiet harmony.
Through shared experiences, empathy, and growth, Ri,ieul envisions small gatherings and creative practices
that gently expand into actions that help shape a healthier, more beautiful world.
Ri,ieul believes in the value of coexistence — flowing together, growing together.
We invite you to witness the beginning, and to join Ri,ieul at the start of this journey.
(own) color
flow together, grow together
RI, IEUL is an artist brand
inspired by the value of coexistence,
reinterpreting everyday life from an artistic perspective.
We observe the intersecting moments of everyday life
and visualize the currents of coexistence,
with their relationships and emotions,
through the artistic language of lines and intersecting colors.
Through the artist’s perspective on the flowing scenes of life,
we depict the new beauty and harmony that emerge
when different beings exist together.
RI,IEUL은 ‘공존’을 핵심 가치로 삼아 예술적 관점에서
일상을 탐구하고 표현하는 아티스트 브랜드입니다.
사람들의 일상 속에서 교차하는 다채로운 순간들을 관찰하고,
그 안에서 이어지는 관계와 감정의 기류를
‘각각의 선’과 ‘교차되는 컬러’라는 작업의 언어로 담아냅니다.
함께 흐르는 삶의 장면들을 작가의 시선으로 바라보며,
각기 다른 개체들이 공존 할 때 드러나는 새로운 아름다움과 조화를 그립니다.
Ri,ieul
WHAT WE DO
Project Steps
MY COLOR
OUR COLOR
COMMUNITY COLOR
Keep an eye on Ri,eul's journey ahead,
and join us along the way!
(01) Explore the art on our website and
experience moments of coexistence.
(02) Own artworks that hold your personal colors, share them, and expand the experience.
(03) Join the brand community and become a force for broader coexistence and positive change.
